Not a lot of advertising people can say their work is included in the New York Museum of Modern Art’s permanent collection. Nor can they claim authorship of two Campaign of the Decade acknowledgements by the One Club; in two consecutive decades. Fewer still can count an EMMY™ nomination or these Hall of Fame legends as mentors: Jay Chiat, Lee Clow, Jeff Goodby, Rich Silverstein and Hal Riney. But then, 40 years in the business, twenty of them working for the aforementioned and another twenty as a freelance writer/creative director working worldwide—well, things happen.
And it’s because of those four decades of experience that I can say with reasonable assurance that I have seen, heard and solved for pretty much every marketing problem/opportunity there is. I’ve launched companies, introduced new products, created new categories, and repositioned many a struggling brand. More than once, I might add.
Curious by nature and relentlessly driven to create, I can promise you that, by virtue of my elder status, I bring a considerable amount of insight, maturity and talent to the table.